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2021-2022 Catalog Archived

SPC 212 - Survey of Mass Communication

Class: 3 Credits: 3
This course is a survey of the development of media and its influence upon society. Topics focus on newspapers, magazines, radio and television broadcasting, and film and their impact on American culture. Students will critique mass media using modern methodology.
Prerequisite(s): Take ENG 100  and RDG 100  with a minimum grade of “C”.
Course Topics:
 

  • Definition of Mass Media
  • Communication models
  • Media convergence
  • Mass communication theories
  • History of books
  • History of newspapers
  • History of magazines
  • History of the recording industry
  • History of radio
  • History of movies
  • History of television
  • History of digital media and the internet
  • Social media-pros and cons
  • Information consumption and critical thinking
  • Mass communication ethics
Textbooks:
Textbook information can be found on the Book Inn Web site
Grading System:
An overall grade of C or higher is required for transferability.

A 90 - 100
B 80 - 89
C 70 - 79
D 60 - 69
F 0 - 59

Student Learning Outcomes:
  1. Define mass communications and be able to contrast mass media with other communication systems.
  2. Explain the significance of major moments in communication and media history.
  3. Analyze and discuss the factors involved in one’s own media usage, including the advantages and disadvantages of various media consumption.
  4. Explain the relationship between media economics and content.
For SCC Online Courses:
If the course you are taking is online, please review the SCC Online Policies that include:

  • Required materials for all online courses
  • Mandatory Attendance Requirement
  • Proctored Exams
Standard SCC Course Policies:
Please review the Standard SCC Course Polices on the following topics:

  • Academic Integrity
  • Academic Misconduct
  • Add/Drop period
  • Appeals Process
  • Class Attendance
  • Classroom Behavior (traditional and online)
  • Classroom Conduct/Expectations
  • Lab Procedures (general SCC policy regarding this)
  • Online Confidentiality
  • Services For Students with Disabilities
  • Withdrawal Policy



Official Course Syllabus
2021-2022