Digital Design - General Technology, AAS

Program Start Date: Any Term
Minimum Program Length: 74 academic weeks; 5 terms day; 64 credits
Program ID:  AAS.G-DD
Curriculum Code: 35318

Program Description

Digital design students acquire skills to become a graphic or web designer. Emphasis is placed on
design, digital imagery and typography.

Practical Experience

Students use computers and software applications to create graphics and page layouts for traditional
printing or online. Students have access to a modern, state of the art, Macintosh computer lab where
they learn the professional applications of Photoshop, Illustrator, In Design, Flash and Dreamweaver.

Professional Opportunities

Graphic or web designer for advertising agencies, the printing industry, newspapers, magazines,
corporations and educational institutions.

EEDA Career Cluster:

Arts, A/V Technology and Communications

Program Learning Outcomes

Students will be able to:

1. Create press- and digital-ready layouts for publication using industry standard software and design principles.
2. Demonstrate an understanding of spot and process color in the development of print-ready designs.
3. Create graphics for various media (print, web, digital) using raster- and vector-editing techniques.
4. Design websites using industry software, media and user-based principles.
5. Produce a comprehensive, themed, digital photographic presentation based on sound photography principles.
6. Demonstrate an understanding and application of market and audience research to solve client-based design problems.
7. Demonstrate their ability to speak publicly, listen actively, and respond effectively.